Home » 7 Tested Websites To Promote YouTube Channel and Increasing Traffic

7 Tested Websites To Promote YouTube Channel and Increasing Traffic

by Leonard C. McKown
7 Tested Websites To Promote YouTube Channel and Increasing Traffic

Every minute, 300 hours of video are posted to YouTube. On nearly any issue, people can discover thousands of videos online.

How then would you market your YouTube videos in this fierce competition?

Why ought they to pick you? How are they going to find you? If you’re asking these questions, you’re ahead of the game.

Only a small number of people have watched the vast majority of YouTube videos.

But if you know how to properly market YouTube videos, you can acquire the kind of traffic that seems to be reserved for big corporations and famous people.

We’ll demonstrate how. Use these 7 tried-and-true websites to promote YouTube channel. Bring in astronomical traffic to your channel.

Contents hide

7 Techniques That A Websites To Promote YouTube Channel Follows:

  1. Make your YouTube videos more visible by optimising them.
  2. To increase traffic to your videos, use Facebook advertisements.
  3. Create your own YouTube brand.
  4. Introduce your YouTube videos to your blog’s visitors and vice versa
  5. Sync up with influencers to increase visibility
  6. Promote your YouTube channel across several platforms.
  7. Run contests to increase the number of channel subscribers.

1. Make your YouTube videos more visible by optimising them.

It is less difficult than conventional SEO (search engine optimization).

It doesn’t take as much effort or money to rank your own website high in Google.

However, YouTube has a unique search algorithm, just like Google.

Utilize it to encourage YouTube to promote your channel’s YouTube videos without charging you more.

Videos are ranked using this algorithm automatically. When a user logs in or does a search, it decides which movies are displayed to which users.

Utilize easy techniques to achieve high YouTube rankings.

Knowing that SEO is important for YouTube provides you a significant advantage. Most channels simply submit videos and wait for the best.

You may reach your target audience by using SEO to promote your videos.

SEO your website and YouTube channel before promoting YouTube content in any other way.

Ranking Elements

On YouTube, there are a lot of well-known ranking factors. However, YouTube does not specify what they are.

Instead, experts in search engine optimization conduct in-depth experiments to methodically ascertain what makes channels and videos rank higher in searches.

According to reputable internet journal Search Engine Watch, this is what they discovered.

When optimising YouTube videos, the following are the most crucial ranking factors:
  • tag titles
  • Keep Your Audience Engaged
  • Tags
  • the length of the video
  •  the number of subscribers gained after viewing
  •  the reactions (likes/dislikes), are all listed in the description.

We would also include this. YouTube now produces a transcript of the video on its own.

Before, search engines were unable to “understand” the video’s true content.

Only the way you tagged and described it was comprehended. This makes keyword phrases spoken as significant as those written.

How to Improve YouTube SEO

Let’s examine how to use YouTube tactics to effectively promote YouTube videos using SEO.

Conduct a keyword search

Two main searches will return YouTube videos. When using the YouTube platform, they show up on the side or bottom of the screen.

They also appear in Google search results, which is perhaps of greater significance.

Going the free path can provide you quite a bit of thorough insight. You can also use programmes that cost money to gather more information about the keywords you choose.

Use these techniques to conduct free keyword research for YouTube:

Utilize YouTube’s suggestion feature.

Enter a keyword in the search bar for YouTube. Be sure to take note of the dropdown’s suggestions. These recommendations are the result of repeated searches.

Use the keyword planner on Google. A keyword phrase should include the word “video.” Analyze the outcomes.

Run a Google search using the word “video” as one of the keywords. Take note of the suggestions.

Use free versions of tools that cost money, such as Moz Keyword Tool or Keyword Tool.

Find out if there are any videos for that keyword on the first page of Google. If so, viewers are hunting for videos that cover that subject.

You’re on to a winner. If not, that might not be the best keyword.

You need long-tail keywords for each video, which are essentially phrases of three to six words.

Supporting keywords are also necessary. These keywords are referred to as LSI (latent semantic indexing) terms.

These aid in the context of your page’s understanding by search engines. If they are utilised in a search, they can also turn up the video.

How to Write Your Script

Speaking keywords during the video is crucial since the YouTube search engine can “understand” your video through your script.

Use terms naturally, just as you would when writing.

The video script should sound genuine and interesting rather than being overstuffed with keywords.

This is not a guide on how to advertise boring YouTube videos.

If the videos have already been made, keep this in mind for further videos.

And remember that if your video is excellent, you probably used several keywords without even realising it.

Your explications

They ought to be longer than the majority of YouTube description lengths.

Around 150 words seems to be the ideal number. That’s only a handful of sentences.

Make use of this area to generate interest in the video. Keep the video a secret. But please make it obvious what they will learn.

Use 25–50 words (included in the 150) after explaining the video to direct viewers to a relevant page on your website.

Share connections to your social media profiles as well.

The description should never, ever attempt to sell something. That would hurt your SEO and give your channel a spammy appearance.

Use your major keywords 3–4 times, and if feasible, use your LSI keywords organically once.

Additionally, it is advised that you use hashtags.

In fact, Google claims that include hashtags in your description will help visitors find your video.

Don’t forget to include links to any additional social media accounts that people can follow, if you have any.

Finally, invite the visitors to follow and like your YouTube channel.

Your Name

Make a catchy title with no more than 60 characters and no more than 10 words (including spaces).

Put the keyword phrase within the first few words for optimum results.

For those looking for extremely recent stuff, add the year in parenthesis at the end.

Example: “Repair a Weed Trimmer” is your keyword.

Title: Everything You Need to Know About Repairing a Weed Trimmer (2022)

Title: 10 DIY Tips for Repairing a Weed Trimmer (2022)

The date is not necessary if the subject is timeless, as it is in this case. The year is essential for time-sensitive themes like technology, marketing, trends, and trends.

Its Tags

Use your main keyword and LSI keywords in your tags.

If you don’t want YouTube and Google to hide your videos from searchers, never use misleading tags.

Yes, performing a disappearing act during searches will look to be magic. But this is not how YouTube video promotion should be done.

Keep each tag pertinent.

Get Others to Do Something

The things you do assist you move up the rankings. You are seeking:

  • Likes
  • Shares
  • Comments
  • Links (when relevant)
  • Subscribers

Align this step with how you’re assessing success if you want to promote YouTube videos successfully.

You might say anything along these lines at the video’s conclusion:

You’ll adore our channel if you enjoyed our video. Please leave comments and subscribe.

On YouTube, requesting likes is OK. It hasn’t (yet) turned into anything as offensive as it has on Facebook. So make use of the opportunity while it lasts!

Analyze data to find the most effective methods for motivating individuals to act.

We did so covertly.

Most people who enjoy watching films usually do it naturally. But a little extra prodding can help elevate it.

Set the appropriate length.

Avoid trying to do too much in one video. Wistia discovered that 75% of viewers will stick around for the entire two minutes of a video. A five-minute video will get 60% of viewers.

As the length increases, more people leave. You drop in YouTube’s rankings. They want to know if viewers watched the entire video.

If a 10-minute video is appropriate for the subject, use it. However, if you can divide it up into a few 2–5 minute videos, SEO will improve.

Avoid making them too brief, under one minute, if it’s a series. People will quickly lose patience if they have to see an advertisement for each one.

Each video ought to be compelling enough to garner views, feedback, and links. However, it is brief enough to be completed.

To establish that balance, keep an eye on your video analytics.

Incorporate clickable video annotations

Add a linked video annotation inside the first one or two minutes of the video if you need a longer version. This call to action is clickable.

If someone clicks it, even if they don’t watch the entire video, it tells YouTube that they had seen what they needed to.

Create your own thumbnails

The first thing a person sees is a thumbnail. It must be distinctive.

It’s unlikely that a random image from your video will do the trick.

To ensure that your films are constantly recognisable, think about maintaining a consistent theme or branding your thumbnails.

Consider your entire channel.

series and associated videos. Create content based on a list of associated but distinct keywords.

Consider the audiences that your keywords draw.

That video might not belong on your playlist if it isn’t generating interest from viewers who will enjoy and subscribe to your channel or potential customers.

Create content that is intuitively organised for each of your target groups.

Always start your YouTube channel promotion with SEO.

When you do this, the effects of any one or more methods you select to use to promote YouTube videos are amplified.

As you promote yourself on social media and use other techniques to generate visitors…

…as YouTube and Google track how that traffic reacts to the video, that traffic will increase.

On the other side, you’ll have to wait a while if you solely use YouTube SEO tactics and do no further action.

YouTube requires some initial traffic to assess your performance.

One of the finest free ways to drive visitors to your website is through Facebook.

2. To increase traffic to your videos, use Facebook advertisements.

There are now over 2 billion active members on Facebook. More than 80% of individuals worldwide have a Facebook account.

They spend roughly 32 minutes there at least once a day. As part of their everyday routine, 32% of Facebook users interact with brands.

Let’s look at a graph from industry thought leaders Sprout Social for a graphic.

In actuality, YouTube comes in second place with 1.5 billion users. Combine these two enormous objects. You may generate a tonne of traffic.

Every day, Facebook receives approximately 8 billion video views. Also noteworthy is the fact that 85% of Facebook users watch videos without sound.

This emphasises how vitally important the video’s aesthetic style is.

Using Facebook ads, I’m driving unbelievable YouTube traffic

Here is the procedure.

They Need to Be Banged!

A Facebook video ad’s value is delivered in the first three seconds to the tune of 47%.

Whether someone scrolls for the next three seconds or not depends on their decision. People must be captured in those first three seconds.

Understanding your cost per acquisition

Run the numbers. Recognize Facebook’s CPC (cost per click). Industry-specific variations, but $1.76 on average.

If you had to pay for each guest, it would be an enormous expense.

But keep in mind that you’ll be compounding the effects of that click because you optimised your YouTube beforehand.

This is how the digital marketing software provider WordStream broke it down.

Consumer services have the highest costs, averaging $3 to $4 per click. On the other extreme, retail costs less than $1.

Typically, you’ll quantify acquisition in new subscribers while increasing YouTube traffic.

Your cost per acquisition, then, is as follows:

Total Click Cost / Total New Subscribers

You might also decide to count any supportive behaviour (likes, comments, etc.) as becoming a new YouTube fan.

All of these contribute to proving to Google and YouTube that you are deserving of top search results placement.

Select Your Targets With Care

Think about this. Whom do you want the video advertisement to target?

Reaching 1000 people in the proper audience is preferable to reaching 1 million people who aren’t your target market.

Going too far can result in more costly mistake clicks.

It can also lead to clicks on links, likes, comments, and subscription forms that have no beneficial effects.

Take note of the options you have and how they represent your audience.

Geo-Target

Facebook allows you to geotarget. Almost always, you should do this. It’s essential if you own a local business.

However, some markets are more lucrative than others even if you ship globally. Some locations have higher shipping prices.

Pay attention to the regions of the world where you earn the greatest money.

What if, though, you’re establishing a successful brand as a blogger or vlogger?

You don’t engage in direct sales. Does geolocation still need to be done?

Most of the time, sure. When you advertise where your target subscribers are, you will see the greatest return on your clicks.

Analyze data to identify which regions need greater attention.

Be Up Front About Your Goals

Facebook queries you regarding the goal of your video ad campaign. To achieve the greatest results, clearly mark it.

The phrase “bring visitors to your website” will probably make the most sense because you are directing traffic to your YouTube Videos.

In this case, your YouTube channel serves as your personal website. However, if anything else sounds more appropriate, you have alternative options to consider.

Ads on other social media

This is not meant to belittle other social media sites.

However, you’ll use identical ad methods to those used on Facebook whether you’re running social media advertising on LinkedIn, Instagram, or Twitter.

We still have three other different and tested strategies to advertise YouTube videos and get incredible traffic, so we won’t repeat it for each platform.

Create your own YouTube brand.

Branding resembles gravity in certain ways. We are blind to it. The typical human is unable to measure it. However, the outcomes let you know that it exists.

Create a clear branding approach to promote YouTube content like a rock star.

The Best Way to Market Your YouTube Channel

Let’s look at it.

Get Started

Your chances on YouTube can be completely ruined by a bland video introduction.

Your brand is introduced for three to five seconds. People will continue to watch as they grow to trust your brand.

They anticipate success from this. They recognise you.

Without a distinguishing introduction, viewers might watch a variety of videos at random.

They fail to realise that all of this material is being provided by one fantastic brand.

The introduction is quite brief and should highlight your brand.

Obtain a colour palette.

The colour of your page is not under your control.

However, you are in charge of how your movies and thumbnails are coloured and presented. Make it dependable.

Find a font

In the video, just use that one typeface. This font will become associated with your brand.

Make it clear but still readable. Font consistency also includes the font sizes and colours you select.

Have a Strong Outro

Don’t just let someone else’s footage merge into yours. Make the other videos on that playlist clickable in the outro.

4. Bring YouTube subscribers to your blog and vice versa

YouTube and a blog go together whether you are a personal or company brand.

Nowadays, embedding videos is really simple thanks to most content management systems. There is no justification not to.

You can go into greater detail in blogs than in videos.

Use very skimmable headlines to help readers understand what topics you’re discussing.

While search engines like Google adore video, they occasionally struggle to fully comprehend it.

For one dynamic duo, the blog may fill in the gaps.

Are you not at heart a blogger? That’s alright.

Give your website a place to host your best videos. Set it up so that each “article” is a different video rather than an article, much like a blog.

Rename the films and give them a thorough description that is comparable to the one you provided for them on YouTube. However, avoid producing duplicate stuff.

That can have an effect on the SEO of your YouTube channel or website.

Sort the videos into categories that resemble those on a blog.

People are now directed to your website from your YouTube channel. People are directed to your YouTube material from your website.

People are directed to both by email marketing and social media.

Everything is coordinating to increase traffic to your site while also keeping visitors interested.

5. Sync up with influencers to increase visibility

There are countless videos online with titles like “10 ways to do anything.”

On the other side, interviews with influencers provide you the chance to offer a highly special, or at least uncommon, kind of material.

An influencer is a member of your intended market who:

  • Follows
  • Trusts
  • Admires

This is an extremely desired piece for those that respect and/or trust that influencer.

The ideal brand influencer should be related to your brand in some way, either through industry or niche.

Locally, you can also collaborate with someone who has a particular appeal for your audience, such as a:

  • local sportsman
  • a well-known local businessman
  • very well-liked local politician (not a divisive one)
  • other well-known locals
  • local charity representative
  • It’s quite simple to promote YouTube videos that feature well-known actors and actresses. The name immediately attracts interest.

When you pair that with an intriguing description, you can produce astronomical traffic.

You will be able to drive traffic by promoting YouTube videos like these in any way you decide.

The content will be shared by the influencer as well. They’ll frequently do it without charge.

They benefit from it since it helps them market their own brand at your expense.

How to Use YouTube Influencer Marketing

For some, this is among the trickier methods of promoting YouTube videos. It requires charm and networking abilities.

We’ll walk you through the process of approaching an Influencer for an interview step by step.

Specify your search criteria.

Don’t choose an influencer before you know what kind of influencer will help you promote your YouTube channel the most effectively.

This helps you avoid making a costly error when using influencer marketing to promote YouTube videos.

If you do so, you are disregarding the ideal influencer who “falls into your lap” because you had someone else in mind.

Start with a list of requirements. These could involve the quantity of followers you have on a social media network where you’re attempting to establish a presence.

You can be seeking different qualities.

This useful matrix was created by influencer marketing software business Klout to assist you in deciding what to look for in an influencer.

You could be looking for a “Pundit.” This influencer has a voice whose viewpoint is crucial.

The stock market may increase or decrease when they talk. On this person, other people base their own beliefs.

The news doesn’t mention this guy. They are in the media.

You might also be searching for a “Socializer.”

This person is always interacting with others and offering tips on how, when, and places to be social or blend in with particular groups.

Or a “Specialist” could be more helpful to you. Given their credentials, this person’s view is automatically weighted.

Obtain their contact details

If the influencer is well-known, such as Daymond John (FUBU, SharkTank) or Dr. Oz, it may not always be simple to do this (Health Author and TV Personality).

It’s possible that someone else oversees their social media presence.

Reach out to people through social media. However, it might result in a robo-reply.

One of the finest ways to connect if you’re having problems getting contact information is to make your way into their LinkedIn circle.

In other words, make connections with “lesser” influencers who are related to them.

There is typically a gatekeeper on their LinkedIn as well. But if your argument is strong enough, that person is more likely to hear what you’re saying.

Or go the traditional route. Make an effort to contact those in their network on social media or by phone.

Network until you receive a recommendation, citation, or seal of approval that allows you access to this influencer’s network.

Make Your Proposal

Hundreds of interview requests may be made to influencers each day. Why ought they to select yours?

First, provide value. Why would this person stop what they are doing in the middle of the day to speak with you?

What have you got?

It’s possible that the influencer wants to reach a certain audience that you have.

You may provide a forum for them to discuss a cause they support or a subject close to their hearts. You could also offer a free service or product from your business that they will value. You might be willing to spend extra money to customise the gift if you have a significant influencer on your site.

Influencers are never required to participate in the interview or even to react.

Make one more effort if they don’t return your present after you provide one, and then move on. Sometimes it does.

Continue developing your value proposition and connecting with people in the area if you want to pursue it.

6. Promote your YouTube channel across several platforms

Similar to suggestion #4, you may use your existing following on other marketing channels to promote your channel.

You could, for instance, use Instagram Reels, TikToks, or Facebook Stories teasers in your social media postings to promote your most recent YouTube video.

Make them interested in the subject, and given that these are only brief movies,

…and don’t forget to encourage them to view the complete film on your YouTube channel.

Alternatively, you may include a link to your YouTube channel to your social media pages or posts.

You can go ahead and create an email list of your YouTube followers while you’re on the subject of email marketing.

Then, you may construct email campaigns that will be distributed each time a new video is published.

It will increase not just the number of views but also your rankings in the YouTube algorithm.

Additionally, you may add a link to your YouTube channel using an icon in the footer of each email you send.

7. Run contests to increase the number of channel subscribers.

One of the finest free strategies for promoting a YouTube channel is to hold a contest.

Contests can generate a lot of interest because most people are naturally competitive, especially if they are held on social media.

When holding a contest, pick a prize that is relevant to your offerings or your industry as a whole.

This will allow you to be certain that contestants are genuinely interested in your goods or services.

Users will be more interested in your offer the more valuable your prize is.

Also, don’t forget to make joining your YouTube channel a requirement for contest entry.

Win by promoting your YouTube videos

The biggest brands drive visitors using these tried-and-true methods. Additionally, they don’t have to be expensive.

Work wisely. The first step in SEO for your channel and videos.

Make it simple for customers to find what they need. Utilize social media’s strength to connect with the correct audience.

Integrate your blog with YouTube to increase traffic between the two. Your personal brand. Interview a powerful person.

Do you have trouble promoting YouTube videos on a shoestring business budget? We can offer assistance with tested methods that not only succeed.

They boost your ROI, allowing you to develop your brand.

You may also like

Leave a Comment